Technology today is in some senses more affordable than ever. As prices come down we are often driven to implement technologies just because we can afford them now. So you can record your Sunday morning sermon on a video and post it to your website. That’s great! But why do it? Most often the answer is simply, “because we can.” We must think through these situations more thoroughly. What does the audience need to hear? Does your web audience need to hear a sermon designed to edify and motivate people who are already Christians? Or would they be better off hearing a lesson designed for them? We must think about the people we may reach…what do they need to hear? Are we giving them what they need or simply what we want to give them because we can? Too often we find a need to use technology rather than identify a need and then use technology to fill it.